Online Reputation: Six steps to own and manage your presence on the Internet

Author: Verónica Ruiz Have you ever googled your company or your own name on Facebook? Did you find yourself? Were you surprised by the results? If you did, you have probably felt funny about how you cannot control some things. Yes, that can happen when you see what is being said about you on the … More Online Reputation: Six steps to own and manage your presence on the Internet

How to enter a new market the right way: the digital approach

Author: Álex Gargallo When entering a new market there are certain things we tend to forget, even when they are pretty obvious. These things can be as important as researching our target market before entering into it, or having a clear digital marketing strategy. Although it’s clear that selling will probably take up most of … More How to enter a new market the right way: the digital approach